Thomas L. Friedman, in 2005 wrote in The World Is Flat: A Brief History of the Twenty-first Century  “Due to a surprising and lightning-quick convergence of technologies, individuals (not just countries and companies) can now communicate from anywhere to anywhere, collaborating and competing for the first time on a level playing field”.

origami earth

flat earth direct

flat earth direct is an agency dedicated to direct response fundraising for good causes.

we aim to bring you the best people for the task, not necessarily the closest.

it doesn’t matter where our fundraising specialists are in the world...

we know that we can bring them to work together with you to deliver outstanding fundraising campaigns.


fundraising solutions.


fed client teams are driven by the desire to get you the best possible fundraising outcomes, from increasing income, recruiting new supporters to delighting your most valuable donors.

Giving days.

giving days reflect our approach and values in all projects we work on with clients. They are data driven, clearly articulated and donor centric. They must generate new money for the organisation as well as celebrate the cause.

digital fundraising.

fed clients have worked with us to integrate digital channels with their appeals and peer-to-peer events since 2011. In that time we have grown our digital range to include recruitment of new donors and the building of online communities.


For fed, a key element of successful partnership with our clients is their organisation’s appetite for growth. Whether that be in fundraised income or the addition of new direct response income streams. Whether you come from a small not for profit or medium sized one,  we aim to help you exceed.

“The ideal country in such a flat world is the one with no natural resources, because countries with no natural resources tend to dig inside themselves. They try to tap the energy, entrepreneurship, creativity, and intelligence of their own people, rather than drill an oil well.”

Thomas L. Friedman, The World Is Flat: A Brief History of the Twenty-first Century

fundraising people

at fed we choose our staff for the ‘ideal country’; the ones with the experience, skills, and can-do mindset to achieve the very best for their clients. Our client team are not only great project managers, but they also take personal responsibility for innovation and creativity to achieve success for your organisation.

check them out.

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